name and contact details of the data controller and of the company data protection officer
This data protection information applies to data processing by:
ars Parfum Creation & Consulting GmbH
Friedrichshof, 50997 Cologne, Germany
Managing Director: Mr. Guido Schmitt
Email: g.schmitt (at) ars-parfum.de
Phone: +49 (0) 2236 – 89 544 – 0
The company data protection officer of ars Parfum Creation & Consulting GmbH can be reached at the above telephone number and address for Mr. Bernhard Schulte, or at data protection (at) ars-parfum.de.
When you visit our website ars-parfum.de, the browser used on your terminal device automatically sends information to the server of our website. This information is temporarily stored in a so-called log file. The following information is collected without your intervention and stored until it is automatically deleted:
The data mentioned will be processed by us for the following purposes:
The legal basis for data processing is Art. 6 Para. 1 S. 1 lit. f DSGVO. Our legitimate interest follows from the purposes listed above for the collection of data. Under no circumstances do we use the collected data for the purpose of drawing conclusions about your person.
If you have expressly consented in accordance with Art. 6 para. 1 sentence 1 lit. a DSGVO, we will use your e-mail address to send you our newsletter on a regular basis. To receive the newsletter, it is sufficient to provide an e-mail address.
You can unsubscribe at any time, for example via a link at the end of each newsletter. Alternatively, you can also send your unsubscription request at any time to central (at) ra-schulte.net by e-mail.
If you have any questions, we offer you the possibility to contact us via a form provided on the website. A valid e-mail address must be provided so that we know who sent the request and can answer it. Further information can be provided voluntarily. Data processing for the purpose of contacting us is carried out in accordance with Art. 6 Para. 1 S. 1 lit. a DSGVO on the basis of your voluntary consent. The personal data collected by us for the use of the contact form will be automatically deleted after you have completed your request.
Your personal data will not be transferred to third parties for purposes other than those listed below. We will only pass on your personal data to third parties if:
Information is stored in the cookie, which results in each case in connection with the specifically used terminal device. This does not mean, however, that we will immediately become aware of your identity.
In addition, we also use temporary cookies to optimise user-friendliness, which are stored on your terminal for a specific period of time. If you visit our site again to make use of our services, it is automatically recognized that you have already been with us and which inputs and settings you have made so that you do not have to enter them again.
The data processed by cookies are necessary for the purposes mentioned to safeguard our legitimate interests and those of third parties pursuant to Art. 6 Para. 1 S. 1 lit. f DSGVO.
Most browsers automatically accept cookies. However, you can configure your browser so that no cookies are stored on your computer or a message always appears before a new cookie is created. The complete deactivation of cookies may, however, result in you not being able to use all the functions of our website.
The tracking measures listed below and used by us are carried out on the basis of Art. 6 para. 1 sentence 1 lit. f DSGVO. With the tracking measures used, we want to ensure that our website is designed in line with requirements and continuously optimised. On the other hand, we use the tracking measures in order to statistically record the use of our website and to evaluate it for you for the purpose of optimising our offer. These interests are to be regarded as justified within the meaning of the aforementioned provision.
The respective data processing purposes and data categories can be found in the corresponding tracking tools.
We use Google Analytics, a web analysis service provided by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; hereinafter referred to as “Google”), for the purpose of tailoring our pages to meet your needs and for continuous optimisation.
In this context, pseudonymised user profiles are created and cookies (see section 4) are used. The information generated by the cookie about your use of this website such as
are transferred to a Google server in the USA and stored there. This information is used to evaluate the use of the website, to compile reports on website activity and to provide other services relating to website activity and internet usage for market research purposes and to tailor these internet pages to meet requirements. This information may also be transferred to third parties if this is required by law or if third parties process this data on behalf of third parties. Under no circumstances will your IP address be merged with other Google data. The IP addresses are anonymised so that an allocation is not possible (IP masking).
As an alternative to the browser add-on, especially for browsers on mobile devices, you can also prevent Google Analytics from capturing data by clicking this link. An opt-out cookie is set to prevent your information from being collected in the future when you visit this site. The opt-out cookie applies only to this browser and only to our website and is placed on your device. If you delete the cookies in this browser, you will need to set the opt-out cookie again.
Further information on data protection in connection with Google Analytics can be found in the Google Analytics Help.
We also use Google Conversion Tracking to record the use of our website statistically and to evaluate it for the purpose of optimising our website for you. Google Adwords places a cookie (see number 4) on your computer if you have reached our website via a Google advertisement. These cookies lose their validity after 30 days and are not used for personal identification. If the user visits certain pages on the AdWords customer’s website and the cookie has not expired, Google and the customer will be able to tell that the user clicked on the ad and was directed to that page.
Each Adwords customer receives a different cookie. Cookies can therefore not be traced via the websites of Adwords customers. The information collected using the conversion cookie is used to generate conversion statistics for Adwords customers who have opted for conversion tracking. Adwords customers will know the total number of users who clicked on their ad and were directed to a page with a conversion tracking tag. However, you will not receive any information that personally identifies users.
This page uses so-called web fonts provided by Google for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into its browser cache in order to display texts and fonts correctly. For this purpose, the browser you are using must connect to Google’s servers. This enables Google to know that your IP address has been used to access our website. The use of Google Web Fonts is in the interest of a uniform and appealing presentation of our online services. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO. If your browser does not support web fonts, a standard font will be used by your computer.
This website uses Google Maps to display interactive maps and to create directions. Google Maps is a map service of Google Inc., 1600 Amphitheatre Parkway, Mountain View, California 94043, USA. By using Google Maps, information about the use of this website, including your IP address and the (start) address entered as part of the route planner function, may be transmitted to Google in the USA When you visit a website on our website that contains Google Maps, your browser establishes a direct connection with Google’s servers. The map content is transmitted by Google directly to your browser and integrated into the website by it. We therefore have no influence on the extent of the data collected in this way by Google. According to our state of knowledge, this is at least the following data:
The purpose and scope of the data collection and the further processing and use of the data by Google as well as your rights in this regard and setting options to protect your privacy can be found in Google’s data protection information (https://policies.google.com/privacy?hl=en).
By using our website, you consent to the processing of data about you by Google Maps Routenplaner in the manner and for the purposes set out above.
We use social plug-ins of the social networks Facebook, Twitter and Instagram on our website on the basis of Art. 6 Para. 1 S. 1 lit. f DSGVO in order to make our company better known. The advertising purpose behind this is to be regarded as a legitimate interest within the meaning of the DSGVO. The responsibility for the data protection-compliant operation is to be guaranteed by their respective providers. The integration of these plug-ins by us takes place by means of the so-called two-click method in order to protect visitors to our website in the best possible way.
Social media plugins from Facebook are used on our website to make their use more personal. For this we use the “LIKE” or “SHARE” button. This is an offer from Facebook.
If you call up a page on our website that contains such a plugin, your browser establishes a direct connection with the Facebook servers. The content of the plugin is transmitted directly from Facebook to your browser, which integrates it into the website. By integrating the plugins, Facebook receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook account or are not logged on to Facebook. This information (including your IP address) is transmitted directly from your browser to a Facebook server in the USA and stored there.
If you are logged in to Facebook, Facebook can assign your visit to our website directly to your Facebook account. If you interact with the plugins, for example by pressing the “LIKE” or “SHARE” button, the corresponding information is also transmitted directly to a Facebook server and stored there. The information is also published on Facebook and displayed to your Facebook friends.
Facebook may use this information for the purposes of advertising, market research and tailoring Facebook Pages to your needs. To this end, Facebook creates usage, interest and relationship profiles, e.g. to evaluate your use of our website with regard to the advertisements displayed to you on Facebook, to inform other Facebook users about your activities on our website and to provide other services associated with the use of Facebook.
If you do not want Facebook to associate the information collected through our website with your Facebook account, you must log out of Facebook before visiting our website.
The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as your rights in this regard and setting options to protect your privacy can be found in Facebook’s data protection information.
On our internet pages you will find plugins of the Twitter Inc. (Twitter) are integrated. You can recognize the Twitter plugins (tweet button) by the Twitter logo on our site. You can find an overview of tweet buttons here.
If you access a page of our website that contains such a plugin, a direct connection will be established between your browser and the Twitter server. Twitter receives the information that you have visited our site with your IP address. If you click the Twitter “tweet” button while logged into your Twitter account, you can link the content of our pages to your Twitter profile. This allows Twitter to assign the visit to our pages to your user account. We would like to point out that, as the provider of the pages, we do not have any knowledge of the content of the data transmitted or its use by Twitter.
If you do not want Twitter to be able to assign visits to our pages, please log out of your Twitter user account.
Our website also uses social plugins (“Plugins”) from Instagram, operated by Instagram LLC, 1601 Willow Road, Menlo Park, CA 94025, USA (“Instagram”).
The plugins are marked with an Instagram logo, for example in the form of an “Instagram camera”.
When you visit a page on our website that contains such a plugin, your browser connects directly to Instagram’s servers. Instagram sends the content of the plugin directly to your browser and integrates it into the page. This integration tells Instagram that your browser has accessed the appropriate page on our site, even if you do not have an Instagram profile or are not logged into Instagram.
This information (including your IP address) is transferred directly from your browser to an Instagram server in the USA and stored there. If you are logged in to Instagram, Instagram can directly associate your visit to our website with your Instagram account. When you interact with the plugins, for example by clicking the “Instagram” button, this information is also sent directly to an Instagram server where it is stored. The information is also published to your Instagram account and displayed to your contacts.
If you do not want Instagram to directly associate the data collected via our website with your Instagram account, you must log out of Instagram before visiting our website.
You have the right:
If your personal data are processed on the basis of legitimate interests pursuant to Art. 6 para. 1 sentence 1 lit. f DSGVO, you have the right, pursuant to Art. 21 DSGVO, to object to the processing of your personal data if there are reasons for doing so which arise from your particular situation or if the objection is directed against direct advertising. In the latter case, you have a general right of objection, which is implemented by us without stating a particular situation.
If you would like to make use of your right of revocation or objection, an e-mail to central (at) ra-schulte.net is sufficient.
We use the most common SSL (Secure Socket Layer) method in connection with the highest level of encryption supported by your browser. As a rule, this is a 256-bit encryption. If your browser does not support 256-bit encryption, we use 128-bit v3 technology instead. You can tell whether an individual page of our website is transmitted in encrypted form by the closed representation of the key or lock symbol in the lower status bar of your browser.
We also use suitable technical and organisational security measures to protect your data against accidental or intentional manipulation, partial or complete loss, destruction or against unauthorised access by third parties. Our security measures are continuously improved in line with technological developments.
Due to the further development of our website and offers on it or due to changed legal or official requirements, it may be necessary to amend this data protection declaration. You can call up and print out the current data protection declaration at any time on the website at ars-parfum.de/data protection.—
1 Data protection authorities require the conclusion of an order data processing agreement for the permitted use of Google Analytics. A corresponding template will be offered by Google.